98.5 The Sports Hub staff report
Turner Sports’ The Match ratings proved to be the best ever for a golf telecast in cable TV history, according to a news release from Warner Media.
The live broadcast of The Match: Champions for Charity on TNT, TBS, TruTV, and HLN drew an average of 5.8 million viewers. Its peak came in the 5:45-6:00 p.m. window, when it averaged 6.3 million viewers.
The Match pitted Tiger Woods and Peyton Manning against Tom Brady and Phil Mickelson in match play with additional challenges for donation money. The players and WarnerMedia collectively raised $20 million for COVID-19 relief.
Woods and Manning narrowly beat Brady and Mickelson in The Match by one stroke. Brady drew heavy attention on social media, however, when he made what was widely considered the best shot of the match.
Warner Media also touted 38 million video views on Bleacher Report’s social media platforms. Warner is Bleacher Report’s parent company.
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