When Patriots head coach Bill Belichick pulled up a seat surrounded by reporters at the annual AFC coaches breakfast during last month’s NFL owners’ meetings in Phoenix, he tabled any discussion of titles, responsibilities and past performances of his assistant coaches.
“We’ll talk about staff later on in the spring,” he said when asked, specifically, to describe Joe Judge’s role.
Belichick’s brevity on some subjects under him included a “not sure” about one longtime aide and a “don’t know” regarding another. As for a third, special teams coordinator Cam Achord, Belichick chose to say a lot more without saying a whole lot.
“What do you like about Cam?” ESPN reporter Mike Reiss queried.
“Good coach,” Belichick replied to Reiss, answering critics of the coordinator whose unit ranked last in Football Outsiders’ special teams DVOA in 2022, including several critical breakdowns in late-season losses. “Led the league in special teams in (2020)…I don’t think that’s the problem.”
That season was Achord’s first overseeing the Pats’ kicking game after apprenticing under Judge, the team’s coordinator from 2015-19. Achord was promoted when the New York Giants hired Judge as their head coach.
New England wound up with the top-scoring special teams in reporter Rick Gosselin’s yearly standings. Three Patriots earned Pro Bowl or All-Pro honors: rookie punter Jake Bailey, gunner Matthew Slater and returner Gunner Olszewski.
But the past two years have marked a steep descent in the rankings. After going five straight seasons without allowing a blocked punt, the Pats gave up three in 2021. Gosselin rated them 18th. Their 2022 performance was marred by the NFL’s worst net punting average and three scores surrendered on kickoffs: first in a Thanksgiving-night loss at Minnesota and twice with a playoff berth at stake in the season finale at Buffalo.
Gosselin put the Patriots’ kicking units at No. 16. Stuck in the middle. Of the league. And on the team, between a strong defense and struggling offense.
Moving to improve the latter, Belichick brought in Bill O’Brien for a second stint as Pats’ coordinator, displacing Judge from trying to counsel quarterbacks, which he did upon his own return to Foxborough last offseason.
Belichick still hasn’t talked about Judge’s redefined (internally) yet undefined (publicly) new duties. On Tuesday, however, Achord hinted that his unit is getting some help from his not-so-old mentor.
Meeting the press for the first time this spring, he got a question from Mark Daniels of MassLive.com.
“Cam, with Joe Judge’s role changing, how much is he involved with you guys on special teams now?” Daniels asked.
“I’ve learned so much from him,” Achord said, “Obviously, he’s a great coach. Anytime you can add more coaches to help you and influence you (as) you work together, it’s going to make you better. The better, more coaches you have, the better coach you are, right? So, if it’s one of us, it’s two of us, it’s three of us, four of us — because Troy (Brown’s) working with returners, right? — the more good coaches you can have in the kicking game, the better you’re going to be. Because now you have more eyes.
“You’re able to cover more, whereas you’d see at times at practices last year, I’m coaching 11 guys, Joe (Houston’s) coaching 11 guys, Troy’s coaching returners. So you’re coaching a lot of guys at one time with two eyeballs. So there’s going to be something that you’ve got to go back and watch the film for. That’s why film in the kicking game is so valuable. Well, now with another set of eyes, stuff like that, you’re able to see a little bit more, which is only going to help us moving forward.”